As Tailgate Guys continues to expand its national footprint, the company has expanded hospitality operations by signing on to manage the in-venue hospitality of the Allstate Sugar Bowl in a multi-year agreement. Tailgate Guys will kick off the partnership at this year’s CFP semifinal game at the Allstate Sugar Bowl as the exclusive hospitality partner.  

Tailgate Guys has quickly become a national brand focusing on a high level of service and game day event execution. Tailgate Guys’ guests can expect the same superior performance at the Allstate Sugar Bowl, which is one of the most highly anticipated sports events of the year, as the company delivers for regular season football games across the country.  

Parker Duffey, President and CEO of Tailgate Guys, said of the announcement: “The launch of this partnership with the Sugar Bowl has been a long time coming. We’re not just tailgating and we’re not just event management. This new partnership further communicates our capabilities as an emerging leader in the sports and entertainment hospitality space.”  

The Allstate Sugar Bowl and Tailgate Guys partnership will create a fresh approach to pregame hospitality and will consist of several options for individuals, small and large groups as well as high-end VIP experiences.  

“The Sugar Bowl is pleased to welcome Tailgate Guys as our Official Hospitality Provider.  In researching the company and the people who comprise it, we found them to be creative, energetic and reliable at every turn.  Furthermore, we saw their work as an exciting new way to enhance the Sugar Bowl’s long-standing reputation as a great hospitality event for fans and businesses looking for a truly unique experience in New Orleans,” said Jeff Hundley, COO of the Allstate Sugar Bowl.

Tailgate Guys, founded in 2009, works with athletic entities across the country. Tailgate Guys has set the standard for the athletic hospitality and tailgate service industry. Tailgate Guys is committed to providing outstanding attention to detail to all partners and guests. For more information on Tailgate Guys visit